Burjoski Financial Services

Whoever said insurance is boring? It certainly isn’t with Dan Burjoski. Dan is a financial advisor and math genius specializing in the most complex insurance cases. He may also be the only person who can make insurance fun. His unique presentations, such as “Seven Things You Can Only Do With Life Insurance” or “A Tale of Three Sandwiches,” earn him invitations to speak at conferences and events.

Once again, we were brought to the project by Coin Branding. Our job was to design a website that would absolutely differentiate Dan from other financial advisors. I believe we succeeded. In the industry that is highly professional and almost boringly serious, Dan stands out. As a showman-expert who can take the most boring subject (insurance) and turn it into the most interesting topic.

His website serves two goals:

  1. It informs people about the services he offers
  2. Promotes Dan as a speaker

Dan has a theatre background and brings stand-up comedy to all his presentations (that’s a CE Certified stand-up!). Our design is clean and professional, yet whimsical and fun.

Beautiful photography by Donna Santos Studio captures Dan in his element – funny yet professional, approachable, knowledgeable. Copywriting by Andris Pone, Coin Branding.

The logo and corporate identity were designed by us, Genuweb, a few years ago. While it seems like part of the website design – the dotted arch of the logo matches the theatre lights in some of the photos – it is purely coincidental. The true meaning behind the logo is Dan’s ability to connect the different parts of financial stability and create a solid structure that withstands fluctuations. Hence, the dots form a protective arch that reaches from the beginning to the end, protecting one’s financial future. See the logo in our portfolio.

 

Web Design
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Website Design: Genuweb

Logo & Identity Design: Genuweb

Brand Foundation: Andris Pone, Coin Branding

Branding and design direction: Andris Pone, Coin Branding

Donna Santos Studio